

Programme Management Support
No need to worry about internal resource allocation for running your loyalty programme
ExtraLoyalty experts are ready to help you manage your day-to-day customer engagement and loyalty operations
Our loyalty programme managers coordinate your loyalty programme by performing platform administration, campaign design and management as well as providing training and expert guidance to your teams
Key Benefits
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You will be ready in no time with your loyalty programme set-up
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Daily operations will take much less time to execute, meaning more time create!
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Expert support and ideas will boost your responsiveness to market
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Access to an expert pool of resources
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Operational costs will be optimised by utilsing expert support
More time for creativity
01
Programme Configuration and Management
Programme Configuration and Support
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Loyalty programme rule-sets definition
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Reward definitions for bonus, prepaid cards, vouchers, gift card and cashback mechanisms
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Individual customer and Corporate Customer set-up
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Pre-set campaign definitions
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Customer segments and target list set-up
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Product and store hierarchy updates, checks and controls
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Black list product review and update checks
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Points expiration rules as well as points transferring definitions
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Omni-channel testing of rules and target lists
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User management authorisations set-up and admin
03
Partner & 3rd Party Management
Partner & 3rd Management
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Integration of new partners into the programme
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Reporting of settlements between partners
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Handling relationships with strategic partners
02
Campaign Management Support
Campaign Management Support
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Campaign definitions
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Omni-channel marketing campaigns execution
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Campaign communication testing: A/B tests, control groups and technical tests
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Campaign performance tracking
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Recommendations and advisory services based on customer behaviour analysis
04
Programme Performance
Monitoring & Reporting
Program Performance Monitoring & Reporting
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Overall programme KPI monitoringReport template layouts, contents and enhancements advice
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Ad-hoc reports generation, In case ExtraLoyalty BI is in use
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Data visualisation and management reporting